Due to the large, and growing, customer base online, more and more businesses are starting up online every day. Many of these are existing offline businesses making the leap, while others are brand new to business and see the promise the Internet affords. There is nothing wrong with selling a product or service offline, but to reach an ever-expanding market it’s hard to beat the Internet.

When looking to build a business online, it is more important to consider where you are going, as opposed to where you are coming from. There are many similarities between online and offline marketing, but there are some differences. For one thing you can reach anybody that has access to an Internet connection. This large audience is a mixed blessing.

Here are a few things to keep in mind when it comes to running an Internet business.

Like any business you will benefit from writing up a plan of what you are going to be doing. Will you be doing it alone? Outsourcing certain tasks? How much money do you have budgeted for advertising? Who is your primary market? How will you reach them? What are you short-term goals? Long-term? And so on. Write this information down as it will be the seed of your business plan.

People are drawn to the Internet because of the vast number of people that can be reached. However, this can be a downside if you are trying to be everything to everybody. Focus on your target market, and you will connect with them online. The more specific you are in reaching your desired customers, the less money you will spend compared to trying to reach everybody.

Track as much information as you can. Even adding Google Analytics to your website can give you loads of useful information. For example, you can find out what country each visitor is coming from, how long they stay on your page, and how they got to your page. With a little creativity you can use this data in many different ways to improve your bottom line.

You can get more information on Internet businesses for free, or pay for it. Online, price is no guarantee of quality one way or the other. Don’t let that prevent you from taking in more knowledge however. Besides e-books, you can learn a lot from marketing forums, and blogs such as this one.

The Internet is still in its infancy. The promises of making fast cash without doing any work are prevalent. If you do nothing, you will get nothing (I’m sure that’s one of Newton’s Laws of Physics). To stay on task, create a daily schedule to help you along. If you treat your online business with due respect the success will follow.

It takes work to make any business profitable. An Internet business is no exception. Even if you run a successful offline business, you need to take the right steps to make the online portion work. I honestly believe there has never been a better time for people to start an online business. Use these tips to help you start it in the right direction.

Back in March, I wrote THIS article, complaining about the quality of my list, and how unresponsive they are to anything.

So, being the pull your finger and fix it type of guy, I went on a mission to build, not only a quality site, but, a QUALITY news letter.

I sent an email to my whole list, apologizing for me bombarding them with offers, and not living up to my promise to send them a real newsletter with quality content. I asked them to sign up to the newsletter on this site, which would automatically unsubscribe them from all the other lists that they are on.

I was actually quite surprised at the number of people who did signup to the newsletter list!

So, now that we have started putting out this newsletter, how has the response been?

Let me 1st give some more details. The newsletter is full of quality content, as well as other bits and pieces, including promotions for affiliate products as well as my own. Content is still around 80% +. You can see for yourself in the newsletter archive on the menu at the top.

The newsletter list gets the newsletter only, unless there is some time constraint on a promotion, and I truly believe it is worth risking those valuable subscribers, to let them know about it.

The other lists, all still get all kinds of promotions, but, they also get the newsletter.

Open rate of the newsletter across ALL the lists is at a staggering 70%!!! Clicks inside the newsletter, also across ALL lists, are at a mind blowing 85%!!!

Now, I must add here that I DO provide a lot of free resources in the newsletter, which people click on, but, the promotions does get a fair share of around 20% of all clicks!

Not bad at all for providing quality content, which I write myself, from the heart, and does not take me more than around 45 minutes total to put out the newsletter.

Are the clicks on the promotions converting? YOU BET THEY ARE!

Now, you go and write some quality content for YOUR list, and let me know the change you experience from it!

We all know it’s April fools days today, and we all know to be sceptical about everything we hear or see in the news today. It’s all fun.

Some people/companies though, are using this day to market their product or brand, and doing so with great success.

Watch this YouTube video for example:

Now, I am SURE some people will actually believe that, and the company in question, will be inundated with calls wanting to work with them. Well, they don’t mind that in the least! Their whole goal is to get people talking about them, and their company!

This blog post is proof that they have succeeded! I am giving them traffic, as well as exposure!

What is their total cost for an advertising campaign which will most probably not only add to their revenue, but, add to their overall brand awareness?

$0!

Watch and learn from these companies and people, and start looking for ways that YOU can get free, AND viral advertising!

Wow! It has been a LONG and HARD road to redesigning this site, but, as you can see, it is FINALLY done!

Now that the redesign is done, we can focus on adding content, as well as adding in all of our products and services. So, expect a lot of new stuff over the next couple of days/weeks.

In the mean time, if you find anything broken, please let us know. We have tested over and over again, but, as you know, things still gets missed, and things DO break.

We would also REALLY appreciate any and all comments on the new design. Good OR bad! Please post your thoughts in the comment area below.