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	<title>Imnica Marketing &#187; Copywriting</title>
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		<title>18 Tips To Write Killer Web Copy That Sells</title>
		<link>http://www.imnicamarketing.com/2007/12/18-tips-to-write-killer-web-copy-that-sells/</link>
		<comments>http://www.imnicamarketing.com/2007/12/18-tips-to-write-killer-web-copy-that-sells/#comments</comments>
		<pubDate>Tue, 18 Dec 2007 22:37:58 +0000</pubDate>
		<dc:creator>Richelo Killian</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Sales Page]]></category>
		<category><![CDATA[Selling]]></category>

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		<description><![CDATA[I&#8217;m going to cover a tested and potent 18-step process for writing killer sales copy that&#8217;s designed to turn your prospects into clients.
When writing your sales page your aim should always be to send your site visitors down the &#34;slippery slope&#34; of your copy. Each part of your sales page should seamlessly flow into the [...]]]></description>
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