Launch madness starts again
Thursday, January 15th, 2009
Here we are in the third official week of 2009, and the Internet Marketing launches are coming thick and strong!
Don’t get me wrong here, I have no problem with big product launches which are promoted by every man and his dog.
It’s the nature of our business and comes part and parcel with Internet Marketing, especially since Product Launch Formula by Jeff Walker hit the streets a couple of years ago.
Internet Marketing is not the only industry that does launches though.
Here are just some examples of other industries doing product launches:
- Movies
- Cars
- Food
- Computer hardware and software
So, why then do I start off this post, sounding like I am about to complain about product launches?
Let me kind of answer you by asking a question…
Of all the launches in Internet Marketing you have seen since you have been involved in IM, how many of those products are still actively marketed and sold? How many are still being discussed even a couple of weeks after the launch?













