My strategy I am about to share, is not fool proof, and is not guaranteed to work in any way. I do it, and it works GREAT for me. I make a ton of cash from it, and hopefully you will too!
So, here goes.

1. I sift through all the tons of offers coming in on WSO (Warrior Special Offer Forum). I look for PLR products that include a sales page. I take my time to read every offer carefully, and also read the sales page in detail.
2. I pick and buy a product, or sometimes, multiple products.
3. I grab a domain name that works for the main product I intend selling.
4. I FIRST edit the sales page. I change names, graphics, grammar, spelling, add some more of my own copy, and add some bonuses.
5. I create the one time offer, which in most cases is MORE PLR material.
6. Now I edit the actual PLR material. I take my time, and read every single word. Again replacing names, links, emails, etc, Pay special attention to headers and footers in documents. I change the properties of the document to indicate I am the author, etc. VERY important! I change the name of the product! SO many people don’t even bother to do this!
7. I create, or have created graphics for all the products, as well as the site.
8. I upload everything to the site, setup payment and download, etc.
9. I setup an Autoresponder, and some messages.
10. I get a friend to do a test buy of both the main product, as well as the OTO. I make sure payment works, user gets added to the AR, AND, that they can download everything they paid for.
11. I mail my small, but very targeted list, and offer them the product, AT A DISCOUNT! Not much, normally around 10% to 20%. I do this to get testimonials, and to get conversion rates.
12. I take the data I now have on conversion rates, and approach other marketers to see if they will promote the product to their list.
13. I start posting on relevant forums, with quality content, with a link to the product in my sig file.
14. I write articles and submit to article sites. Again, author bio box has link back.
15. I search for relevant blogs, and post quality comments on posts, with a link to my site.
16. I take 2 days off, and start the whole process over again!

This is NOT only for PLR books, but, ANYTHING PLR, including software and videos!

Make it worth your jv’s while! Even if you give them 100% comms, you still get all the buyers on YOUR list, which means you can then promote the next product to YOUR list direct! BUT, if you have a proper OTO, you can make a fair bit on the upsell yourself.

For most products that I do which is below $70, I give the big JV’s 100% on the front end, and even give them 50% to 70% on the OTO. This makes it worth their while to promote, and I get BUYERS on MY list!

Getting these JV’s to promote in the 1st place is not always the easiest thing. Main thing to do… Go to offline events. Attend the conferences. When you approach the big names, don’t do what everyone else does! DON’T walk up to them, and start selling your product! Talk to them 1st, in general. Get to know them, talk about NON IM stuff! Ask if you can be THEIR affiliate! Do stuff for them FIRST! Build a relationship. This takes a couple of months. When you have built a good relationship, THEN ask politely if they would be interested in promoting your latest product, and make sure to give them a free copy to review! DO not get upset if they say no! Accept it, and continue to build the relationship!

All this time, you can still sell your products to your own list, through PPC, through ezine advertising, through smaller affiliates, etc!

Remember, there is no such thing as overnight success! It takes time, and it takes a LOT of work, but, just keep it going, and you WILL be successfull!

It is a fair amount of work, but, think about it this way. I put in around a week’s worth of work, and average around $3K for that work. How many people earn $12k a month in their day job? Also remember, sales don’t stop on those site, I just stop working on them!

I hope this gives someone the kick up the backside to go make some money!

Due to popular demand, this information is now available in a 3 month long coaching program. We are getting ready to start the second round of the coaching, and you can get it now for peanuts here: http://www.imnicamarketing.com/s/3k2w/

We all have heard the infamous saying: "The money is in the list"

If you have been doing Internet Marketing for a while, you know that this is very true. The bigger your list, the bigger your income, provided you USE the list, and you provide value to your subscribers.

Now, there are many ways to build your list, but, by far the quickest and easiest way, is giving away free stuff, or, low priced stuff.

So, you give away a free e-book, audio, video, or even software, or, you sell it using the very popular $7 script. Your list grows at an amazing rate, and you are sure you are on your way to the big time.

Well, I don’t want to burst any bubbles, but, I feel it my duty to give you some of my stats. Just because I get these results, don’t mean you will though!

So, I have built a fair size list giving away free products, and low priced ones. I also have some people on there that have bought some high priced products from me. The highest priced was my one on one mentoring at $997.

So, what do my stats look like when I mail this big list, comprised of many sub lists of course?

Of the free and low priced people on the list, only around 2.5% actually click on any link in any email I send them. Of that 2.5%, less than 1% ever buys anything I recommend, or any new product I bring out.

This SAME free/low priced list, will on the other hand have a click rate of around 70% when I send them something free, and make sure I mention it is free in the title of the email.

Now, on the flip side, the people that have bought $97 or higher products from me. THOSE people have an average click rate of around 15% on ANY email I send them, and of that 15%, around an average of 2.5% will buy products I recommend, or new products I produce.

Why then am I wasting time, money and energy building my lists with free or very low priced products? GOOD question, and the only answer I have right now is, habbit.

Well, enough allready! I am looking at how I can revamp my list building efforts away from cheap, and focus on the people who trust me, and my company enough to buy what we recommend or produce, provided of course it is something they need.

How does your free/low cost lists respond to your marketing?

Well, NOW you know why I made the post, explaining the GPL in plain English!

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